The Starbucks Experience

OK it’s not lions, tigers and bears - oh my!  But customer sacrifice and “too much choice” are threats to any business.  Take a sip of this weeks podcast…

Listen Now:

 Standard Podcasts [5:03m]: Play Now | Play in Popup | Download | Embeddable Player | Hits (2522)

In a world where the average person is bomabarded with 3000 marketing messages in brains that can only attend to about 100 of them, is your business getting its differentiating message heard?   Dr. Michelli examines the importance of and strategies for creating an incisive and crisp statement of differentiation.

Listen Now:

 Standard Podcasts [3:56m]: Play Now | Play in Popup | Download | Embeddable Player | Hits (2535)

Ah the frailties of humans….how can someone know what to do and still continue to miss the mark?  Such is the quandry Dr. Michelli examines.  Why is it that he and other leaders continue to struggle with overpromising and underdelivery?  What are common causes and best remedies for this shortcoming?

Listen Now:

 Standard Podcasts [4:51m]: Play Now | Play in Popup | Download | Embeddable Player | Hits (3019)

You’ve heard the Ben Franklin quote, “a penny saved is a penny earned.”   When it comes to investment in staff, that saying is WRONG! If you don’t believe me, ask Costco.

Listen Now:

 Standard Podcasts [4:02m]: Play Now | Play in Popup | Download | Embeddable Player | Hits (3263)

This week Howard Schultz, Chairman of the Board of Starbucks, had a memo released that caused company watchers to wonder if Starbucks could regain it’s soul.  While sharing much of that memo, Dr. Michelli highlights the lessons learned from the challenges of growth.

Listen Now:

 Standard Podcasts [5:49m]: Play Now | Play in Popup | Download | Embeddable Player | Hits (2755)