Archive for March 2010

An Edelman study suggests the influence of social media is contracting. Dr. Michelli focuses on the bigger picture regarding delivery of the brand promise!

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Dr. Michelli builds a business case for elevating customer service and shows you the strategy for success.

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How words sell well!

Dr. Michelli explores the role of emotion evoking words in your business' success.

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Direct Buy, Best Buy, Where You Buy

Dr. Michelli analyzes a drift to commoditized service delivery and its relevance to your business.

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