2017-08

Leading with the GOOD: A must have for customer experience success

In this week's episode, Dr. Michelli discusses how to be a human-centric organization...

Big Data to the Rescue of the Passenger Experience?

Dr. Michelli, discusses how your organization can leverage big data to improve the customer experience...

Guilt or Greatness? Associations that Affect Customer Perception

In this week's episode, Dr. Michelli discusses the power of associations for your brand...

Differentiation Strategy: Flying on Segmentation, Experience Design, & Relevant Messaging

In this week's episode, Dr. Michelli discusses experiential offerings targeting specific customer segments...

Recovering Business Trust: Listen, Admit, Apologize, Fix

Dr. Michelli discusses building trust with your customers ...