Customer Loyalty

Here's a question for you, if you could, would you go back to the way it was before COVID-19? Let's imagine you could flip a switch that would re-instate your life and your business to how it was in November of 2019? Before you decide, let's also assume you didn't lose your business, you experienced no family member's death, and remained in relatively good health.
Given those parameters, would you flip the switch? For me, the answer is a resounding NO!
For more about Stronger Through Adversity, visit https://www.josephmichelli.com/stronger-through-adversity/. 

In 1650, the English Theologian Thomas Fuller wrote that often-quoted line, “The darkest hour is just before the dawn.” Quite frankly these days I’m just trying to get through the darkness of our time. 
For me, when it's darkest, when I am horrified by nightly death tolls, or righteousness that prompts inexplicable violence, I look for light on the horizon. Sometimes it’s hard to see more than flickers, but I know the light is there and waiting for me find it.
Today I'm discussing three sources that have proven illuminating to me.
 

Whew 2020 is over! On behalf of our team, I wish you a safe and prosperous 2021. Next week I will resume our video series Stronger Through Adversity, based on the book I released last month, but for now I’ll simply share words of hope written by Anne Frank. She noted: ”What a wonderful thought it is that some of the best days of our lives haven’t even happened yet.” I’m looking forward to those “best days of life - yet to come.” How about you?

Throughout December, I’ve been sharing a few excerpts from Stronger Through Adversity to provide stories and lessons on resilience and hope. I had lots of stories to choose from, thanks to the wisdom shared by over 140 leaders like the CEOs and Presidents of Target, Verizon, Microsoft, Marriott, and Mercedes-Benz. Today I’ll excerpt a section which features David Hudson, Commissioner and National Commander of The Salvation Army.
If you would like to learn more about the book Stronger Through Adversity, please visit strongerthroughadversity.com or buy it now wherever you get your books. Also, I’d be honored if you’d join me for my live interview series on Thursdays at 12:30 p.m. Eastern and simulcast on LinkedIn, Facebook, and YouTube.

Wishing you and yours a Merry Christmas. I told my family that the only “gift” I wanted this year is a safe way for us to be physically together in the days ahead. I want that gift for you as well. Until those days come, Merry Christmas from The Michelli Experience team.

My new book, Stronger Through Adversity features 140 plus leaders like the CEOs and Presidents of Target, Verizon, Microsoft, Marriott, and Mercedes-Benz, who shared their insights and wisdom. Today I'm sharing a section from the foreword of Stronger Through Adversity, which was written by my mentor Johnny Yokoyama. Irrespective of Johnny's recommendation to pick-up my book, I encourage you to take time this month to think about the lessons you have learned this year and how you will be stronger as a result of the pandemic. If you'd like to learn more information about the book Stronger Through Adversity and get your special signed 40% off pre-order offer, head to strongerthroughadversity.com.

Thank you for joining me for this series titled Stronger Through Adversity. The book by the same name is based on conversations I've had with more than 140 global leaders as they navigate through COVID-19.
In Stronger Through Adversity, I play off the theme of "Bring your Son or Daughter to Work" day to emphasize the importance of bringing our authentic self to work every day. The leaders I spoke with for the book, whether that was Stephanie Linnartz, President of Marriott, Steven Preston, CEO of Goodwill Industries, or Dave Pace, Chairman of the Board for Red Robin Gourmet Burgers, talked a lot about authenticity and leadership vulnerability - especially in a crisis.
If you would like to learn more about Stronger Through Adversity and get your special signed 40% off pre-order offer, head to strongerthroughadversity.com.

I wanted to interrupt my series Stronger through Adversity to simply say Happy Thanksgiving.
For those of you across the US, I suspect, if you are like me, the Thanksgiving table will be quite different this year. While I wish I could be with my children and grandchildren, I am still filled with gratitude.
If anything, this year has been a tremendous opportunity to gain perspective on what really matters. It’s easy to get wrapped up in pain, fear, anger, and divisiveness brought on by the cataclysmic disruptions in 2020, but I am far too blessed to go there.
 

Thank you for joining me for this series titled Stronger Through Adversity. The book by the same name is based on conversations I've had with more than 140 global leaders as they navigate through COVID-19.
In conversations with leaders like Hans Vestberg, CEO of Verizon, Brian Cornell, CEO of Target, Matt Renner, President of Microsoft, and Barbara Humpton, CEO of Siemens USA, there were several consistent themes about thoughtful communication. Here is a cliff notes version of some of them:
1) The most common mistake when it comes to messaging is to under-communicate especially during a crisis.
2) Frequent communication doesn't mean haphazard messaging, and it's possible to over communicate.
3) Words can inspire resilience or worsen the crisis.
If you would like to learn more about Stronger Through Adversity and get your special signed 40% off pre-order offer, head to strongerthroughadversity.com.

Thank you for joining me for this series titled Stronger Through Adversity. The book by the same name is based on conversations I've had with more than 140 global leaders as they navigate through COVID-19.
How would you rate your communication transparency during the pandemic? More importantly, how would your team members rate you on communication openness?
If you would like to learn more about Stronger Through Adversity and get your special signed 40% off pre-order offer, head to strongerthroughadversity.com.