Thank you for joining me for this series titled Stronger Through Adversity. The book by the same name is based on conversations I've had with more than 140 global leaders as they navigate through COVID-19.

In Stronger Through Adversity, I suggest that practicing employee obsession is an ominous concept since, in its most negative connotation, obsession means a disturbing preoccupation. I go on to write that the leaders I interviewed weren't advocating disturbing preoccupations with team members. I am, however, using the broader definition of obsession to reflect a compelling motivation.

In Stronger Through Adversity, I talk about how I've had a front-row seat as a leadership and customer experience consultant to a raging debate about whether companies should aspire to put the customer or the employee first. As you might guess from Amazon's guiding principles, Jeff Bezos consistently says, "Put the customer first," while the founder of Virgin Group, Sir Richard Branson, believes, "Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients."

What do you think of the debate between prioritizing team members versus customers? More importantly, how have you enhanced your team member experience, given the challenges of the pandemic?

If you would like to learn more about Stronger Through Adversity and get your special signed 40% off pre-order offer, head to

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